
Building a Strong Local Presence with Local SEO
In today’s digital-first world, having a strong online presence isn’t just a nice-to-have—it’s essential for local businesses looking to stand out in a competitive marketplace. Whether you're running a restaurant, retail shop, or professional service in Saskatchewan,...

Get Your Business in Front of More Customers with Search Ads
In today's highly competitive business landscape, small businesses need to leverage every available tool to stand out. One of the most effective ways to increase visibility and attract more customers is through digital and search advertising. With many consumers...

“Moving Mountains in the Marketing Area”
Directwest helps the Saskatchewan Association of Optometrists with Marketing so they can focus on running their organization. Directwest has established itself as a trusted partner, helping organizations navigate the complexities of marketing with tailored strategies...

The Intersection of Content and Strategy
In the world of digital marketing, content generation is more than just a necessity—it's the driving force behind engagement, conversion, and brand loyalty. Whether you’re crafting social media posts, online campaigns, or video content, the quality and consistency of...

Staying Competitive: How to Handle External Factors You Can’t Control
Last fall we blogged about the internal factors directly challenging small businesses in Canada. By outlining what a SMB can do to stay competitive we helped to focus the time and energy needed to successfully manage all the internal moving parts of a business. This...