Search Marketing can work great for seasonal businesses that need an immediate burst of leads. The advertising efforts of one Directwest customer in the Summer of 2021 consisted of a Search Marketing campaign developed and managed by Directwest […]
In recent years, video has become an increasingly popular and compelling way for companies to tell their stories. Learn how Directwest was able to utilize video to to tell the story of the businesses they work with and their loyal customers in a unique way that imagery could never capture.
Most Support Local initiatives focus on the consumer… but what about what businesses can do for one another? Saskatchewan businesses can join consumers in choosing to invest locally and contribute to a thriving community. Ashley Herchak, Product Consultant at Directwest, outlines how you can join in (and benefit) on the Support Local movement as a business.
Understanding online consumer privacy and its changes will help you create a better experience for your customers. Allan Millham outlines steps to take for Saskatchewan businesses to reduce dependency on third party data.
Business in today’s economy is a rat race, and knowing where to spend your advertising dollars can be overwhelming. Google is one place that can offer a strong return on investment for local businesses.