In the last couple of years, the power of influencer marketing has skyrocketed. Consumers want to hear from their family, friends and peers instead of seeing actor portrayals in a commercial. This can be attributed to three main factors: Relatability – influencers can...
Scams can impact every business, regardless of location, size, or industry. But they are especially a problem for small businesses. Local businesses, start-ups and not-for-profits often don’t have the cyber security support or established accounting processes of...
